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Hexbug Redesign

Toys with elegance.

 
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The Problem:

 
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Adults are bored.

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We “relax” by scrolling social media, a practice proving to be harmful to our mental health.

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Why don’t adults have access to the same fun toys that kids do, like products from Hexbug?

 

Why not make a Hexbug for grownups?

 

Research

The first step was to disassemble the toy, learn how it works and measure the contents.

 

Next, I began researching problem points and testing ways to address them. Some were easily fixed.

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Much was learned through play testing.

 
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Other issues came down to the cheapness of the toy’s production and was out of this project’s scope.

 
 

Information Gathered From:

  • Play Testing

  • Amazon Reviews

  • YouTube Unboxing Videos

  • Interviews with Users

  • Blogs

  • Reddit Browsing

  • Dissection

  • Product Testing

  • User Feedback

 

Ideation

Over the course of 110 sketches, I explored function, form and even narrative tropes, but ultimately, taking my research into account, I wanted something that felt high quality.

 

Since I was targeting an older audience, I also played with the function of the toy including developing a game, creating light and acting as a companion to help with stress.

 

Finally, I used the measurements taken from the dissections to create the 3d printable Solidworks model.

The idea was to use existing parts to save time and money in the final product. If I were to do it again, I’d source different parts since the existing motors were such an issue in the existing product.

 

Final Models

CMF explorations were based on the moodboard.

The final printed prototype needed more iterations than the budget allowed. Although the shell was correct, the internal parts could have benefited from machined parts rather than 3d prints.

 

My end result was a product suited for both the young professional and the child at heart.